Word: publicists
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...suites in nice hotels with unlimited room service, the $5 Coke on a silver tray that drops down from publishing heaven. On HarperCollins' tab (backed by an advertising, marketing and promotion budget of $500,000), Gingrich was looking at the Four Seasons and the Ritz Carlton, according to publicist Steve Sorrentino. On his own nickel, the Speaker may be using up his frequent-flyer miles and wolfing down Big Macs. "Newt isn't rich," says Jim Baen, the nonrich publisher of Gingrich's novel 1945, who should not be confused with the very rich publisher of Gingrich's nonfiction title...
...prescient stroke of network scheduling, Grant and Wednesday's other celebrity arrest -- former White House press secretary Dee Dee Myers -- were both slated to appear on the July 10 edition of "The Tonight Show with Jay Leno." No one knows whether Grant will show, but Myers -- as her publicist put it -- is "still booked...
...advise the designer not to send a bill," says publicist Kevin Krier, who has worked for some of fashion's biggest names. Sometimes, a top fashion publicist confirms, "there is an unspoken agreement that an editor will order something wholesale and then never see a bill...
Still, the designers know their power. "It's very common to hear 'Ralph [Lauren] had 25 pages. We had just 15,'" says an employee for a major designer. And the designer or the public relations agent turns up the heat. "First you complain to the editor," explains a publicist. "As a last resort, you go to the publishing side. You say, 'I just want you to know that our client is not getting the coverage he should be getting. We thought you'd want to know this before something happens.'" The publicist adds, "Today you know this call will...
...dissipated accordingly. Although inactive, the group has served its purpose. In valuing these things, in looking at being an orphan as an "angle," colleges send a terrible message to young people: talking the talk is good enough. Success is less about making an impact than being a cunning personal publicist...