Word: pubs
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After closing its doors more than a year ago, Grafton Street Pub and Grille —the upscale bar that had become a favorite for Cambridge locals and the College’s over-21 set—reopened June 21 just down the street from its original location...
Some marketers have found that they don't need people at all to spread the word. Even before the trendy energy drink Red Bull hit the shelves in England a few years ago, a London agency called Cake Creative Consultancy filled sidewalk trash cans and pub tables in Newcastle with empty cans of the stuff. Cake executives readily talk about the campaign, but in a sign of how sensitive stealth marketing has become, Red Bull claims, without elaboration, that the story is apocryphal...
...alley off one of Shanghai's busiest thoroughfares, several unlicensed cafes are packed--as scouts keep an eye out for the police. "Why are they trying to close us down?" asks Zhang Guoming, 34, a cybercafe owner. "Coming to an Internet bar is cheaper than karaoke or a pub. There's less harm in it than going elsewhere...
...only a tiny minority of China's cybercaf?s is playing by the rules. Since the hourly charge is less than 50 cents at the priciest Shanghai outlets, city dwellers vow to keep surfing. "Coming to an Internet bar is cheaper than karaoke or a pub or a disco," says Zhang Guoming, a 34-year-old cybercaf? owner in Shanghai. "There's less harm in it than going elsewhere. Why are they trying to close us down...
...located at the One Bow Street Building that previously housed the legendary Bow & Arrow Pub, closed its original 1280 Mass. Ave. location last April to make way for renovations, including the expansion of the neighboring Cambridgeport bank...