Word: pureed
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Dates: during 1970-1979
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Percentages in ads are not new; Ivory Soap's "99 and 44/100 percent pure" slogan was first floated in 1882. The big use of the old numbers game right now is a result of the hard tussle for the consumer's dollar in a period of economic slack. Numbers lend an impression of credibility and precision that helps the buyer justify his purchase. Figures also have a strong appeal for financial men, who make or approve corporate buying decisions. Thus IBM ads promise that its equipment will cut reproduction costs...
...blazing whiteness. Quite unexpectedly, the black sky flashed again into my mind, eliminating the light, but the white sky quickly returned, and I was confident that it was going to win out. The struggle between them continued for a brief time, but finally there was just permanent, pure, white light, dense with blazing stars...
...fact, every building Hitler dreamed up could be read as pure metaphor. The outside form was always clear-as sharp and infantile as play blocks-sphere piled on cube piled on rectangle. But as inside space, the designs are illegible, and probably were meant to be. Imagine the buildings from the sketches: what rooms stare from those endlessly repeated window bays? Where do those interminable corridors go? Does anyone ever walk up that colossal staircase? They all reflect the processes of totalitarian politics-explicit in their demands, obscure in their workings...
Honest Lil. Section 2, called "Cuba," is Hemingway at his most expendable-navigating in full anecdotage without benefit of plot. We learn that Tom, Hudson's eldest son by his first wife, has just been killed over Europe in a Spitfire.* For one brief, delirious moment of pure fantasy, Tom's grieving mother appears and, after turning out to be none other than Marlene Dietrich, goes briefly to bed with Hudson. Such diversions, alas, are all but drowned in endless talk, mainly in Havana's Floridita Bar, where Hudson, now completely taken over by Papa Hemingway, holds...
...movie was shot in a French town near the site of the Lascaux caves, and many scenes include glimpses of locals whose faces are ingratiating. Kes, a British film directed by Ken Loach, is also part documentary, and the delicate way in which it mixes overt fiction with pure reportage is admirable. Kes is a kestrel hawk; the bird is caught and trained by a 15-year-old boy, and the movie is as much about freedom and repression than anything else. The boy is the no-good-nick of his class at school; the standard target of vicious schoolboy...