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...what the U.S. troops were trained to do. Soldiers whose combat edge has been honed inside an M-1 tank are not well equipped to provide a war's victims with food and water. And the longer soldiers spend as occupiers, the less ready they feel for pure combat and the more unhappy they become. "The worst thing you can do, in terms of retention, is to have square pegs stuck in round holes," says David Chu, the Pentagon's personnel chief. "The guy or gal who doesn't get to do what he or she signed...

Author: /time Magazine | Title: Is The Army Stretched Too Thin? | 9/1/2003 | See Source »

...pancake syrup. But enlightenment has arrived in the form of Teas' Tea, a line of unsweetened green teas from Ito En. Its six flavors are brewed from loose leaves and bottled in Japan (check itoen.com to purchase). Taste testers at TIME liked the "popcorn" flavor of Hoji and delicate Pure Green, though the utter lack of sugar startled some palates. Tea is hot these days: sales doubled between 1990 and last year, to $5.3 billion, according to the Tea Council of the U.S.A. But the sharpest increase came from ready-to-drink cold teas, whose sales grew 800% over...

Author: /time Magazine | Title: Money: New Tea: It's Not Too Sweet | 9/1/2003 | See Source »

...fragrance is a revival of one of my original ones--Woman Pure. This one, Jil Sander Pure, was presented to me four weeks before it was presented to the press. They brought it out on a silver dish and said, "We thought about you the whole time." It was very emotional because they remembered what I had taught them. As for the stores, I was with the company when we found the London space. It's a very special house. It's like a beautiful...

Author: /time Magazine | Title: 10 Questions for Jil Sander | 8/28/2003 | See Source »

...some 40% of the U.S. potato crop ends up, have been serving the same basic burger accoutrement. After health concerns about the high fat content of fries were raised more than a decade ago, McDonald's switched in 1990 from a blend of beef tallow and cottonseed oil to pure vegetable oil in its deep fryers. Now McDonald's and the others are scrambling to respond to concerns about trans-fatty acids...

Author: /time Magazine | Title: Taking the Deep Fat Out of the French Fry | 8/18/2003 | See Source »

...order to rescue myself from the terror of pure feeling, I decide to analyze my tears. My pragmatic, journalist side is upset and angered by the futility of some of these pilgrimages, particularly those of the parents who have brought mentally disabled children here. Holy water doesn’t stop cancer, chemotherapy does; and a three-dollar bar of soap in the shape of the Virgin Mary won’t do much in the way of healing birth defects. But my emotional, aesthetic side is completely struck by the wonder of the scene: by the music echoing from...

Author: By Sarah M. Seltzer, | Title: Unblind to Faith | 8/15/2003 | See Source »

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