Word: purina
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...might say the fate of St. Louis was sealed when railroads replaced steamboats, but enterprise and good order kept the city chugging along through World War II. In 1950, it had a peak population of about 850,000 people and was home to such corporations as Ralston-Purina, May Department Stores and McDonnell Douglas...
...growth targets and spent about $15 billion on acquisitions in the past two years, mainly in the U.S., which now accounts for about 25% of Nestle's sales. He has gobbled up companies including Dreyer's ice cream, Chef America and, biggest of all, the pet-food company Ralston Purina. Some analysts have questioned whether Brabeck is paying too much for his conquests and taking on too much debt amid a global slump that is lingering longer than expected. But at the same time, Brabeck has moved to boost profitability by closing dozens of creaky factories, ditching low-margin operations...
...advertisers." By 2010, Parks Associates estimates, the online-video market will grow fivefold, to more than $7 billion. So far Wrigley, T-Mobile and Maybelline have signed on, and others may customize ads not just by location but also by viewing style. Watching Lassie, Benji and other dog flicks? Purina might have a message for you. "There's no reason why a real estate company couldn't put an ad up linking to a video walk-through of properties in your neighborhood," says David Clark, Joost's advertising director...
...have neglected their pet,' says Morris Levinson, president of Associated Products ... 'To help solve the guilt feelings, people want to feed their pet better-like themselves.' 'Who knows what greatness lives in the heart of a dog? We do,' runs the TV commercial for General Foods' Gaines Gravy Train. Purina notes in its advertising: 'All you add is love.'" Read more at timearchive.com...
...terror on the basketball court, but these days Wilt Chamberlain is something of a pussycat. The onetime N.B.A. champion has joined 13 other celebrities--including former President Jimmy Carter, Elizabeth Taylor and Ray Bradbury--who allowed their tabbies to pose for the 1986 Purina Cat Chow Celebrity Cat Calendar in exchange for a donation to the charity of their choice. "They are my kids," says Chamberlain of Zip and Zap, his two domestic short-hair kittens. "They give one a feeling of calmness." Then he meows, "Maybe Patrick Ewing should...