Word: purina
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...which are indiscriminate with their low-rent rendezvous. Further, the AKC is one of the oldest amateur-sports governing bodies in the U.S., and it oversees about 10,000 dog shows, obedience trials and field trials annually. To boot (now comes the information picked up around the fringe), Ralston Purina is self-described as "the most trusted name in pet foods," while Mighty Dog is "the pure beef brand," though Kal Kan is "the stuff great dogs are made of and Edge is "rich in brewer's yeast...
...Nestlé-Carnation deal continues a streak of mergers in the competitive food industry. Last month Chicago's Beatrice (Tropicana, La Choy) bought Esmark (Swift, Peter Pan) for $2.8 billion. Two weeks ago, Ralston Purina agreed to acquire ITT's Continental Baking division for $475 million. One reason for the takeovers is that business has turned sluggish as a result of the slowdown in U.S. population growth. Thus the easiest way for food companies to grow is to take over other firms. And as the Carnation purchase indicated, cows that are too contented may find themselves...
...tickets in supermarkets, trolls for new skiers with promotions aimed at Hispanics, and provides low air-fare deals with airlines ($49 for a one-way Minneapolis-to-Denver ticket) by absorbing the discounts at other concessions. Keystone - lifts, lodges and all - is owned and operated by one company (Ralston Purina, oddly enough, best known for animal feed). Thus Jones is in a much better position to optimize profits than Aspen Skiing Co., which owns lifts but not hotels and restaurants at nearby Aspen. Perhaps not coincidentally, Aspen is known as one of the last ski refuges of affluent singles...
...Darn (Victor Patrick) directs the KGB agents within the Law School, aided by comrades Boris (Rosanna Marquez) and the bearded Natasha (Temple Dickinson), whose female name is the closest the play comes to transvestitism. The fat actor also eats from a Purina dog chow bag and smiles eagerly at the expression "you're beating a dead horse." Agent Orange (Nancy Frantz) bursts out of a frigid, schoolteacher's exterior in the sultry song Mean Streak. Dean Dean (Phil Kraft), the absent-minded administrator, sits naked in a kiddie pool and sings to his rubber duck about the comparative rigors...
...Madison Avenue and elsewhere in the U.S. That is less than a third of what No. 1 advertiser Procter & Gamble, with its 70 consumer products, might spend this year. In the last tally for 1981, made by Advertising Age, the Government ranked 26th among all advertisers, just behind Ralston Purina (pet foods) and just ahead of Unilever (detergents and toiletries). The Government spent $189 million that year, 8.3% more than in 1980, despite the White House budget squeezing...