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...matter what everyone else may think, we say the world's oldest profession is marketing. How else can you describe a pursuit that makes an appearance in the Book of Genesis? What we mean here is the part in which the serpent sells Eve on that apple. Even granting that she was an early example of insufficient sales resistance, that was a masterpiece of promotion...

Author: /time Magazine | Title: Marketing: Search for a Perfect Pitch | 7/23/2001 | See Source »

...someone else had, and after years of pursuit by DiBenedetto, she finally relented. Bronfman, by then divorced from the distilling family, at last admitted to DiBenedetto that she had sent Einhorn cash regularly until 1988, when she read "The Unicorn's Secret," a damning book about Einhorn by journalist Steven Levy. Find a woman in Sweden named Annika Flodin, Bronfman said...

Author: /time Magazine | Title: TIME Archive: The Ira Einhorn Case | 7/20/2001 | See Source »

When the case lands back in district court, it will get a new judge. That's good news for Microsoft, since Jackson's pursuit of Gates was beginning to resemble Ahab's pursuit of a certain whale. But the bad news is that the appeals court asked for potentially prolonged new hearings on issues, especially the question of whether it was legal for Microsoft to tie its browser to its operating system. The last thing Microsoft wants is to have this case to drag on for years...

Author: /time Magazine | Title: No Split But Microsoft's A Monopolist | 7/9/2001 | See Source »

...sound like a child or some jaded hussy given to parading self-denigration as a false form of honesty. In her brown beauty, she is a fully grown woman who has high command of the rhythm called swing, which can easily be defined as the sound of the pursuit of happiness...

Author: /time Magazine | Title: Cassandra Wilson | 7/9/2001 | See Source »

...that the U.S. has no geopolitical interest on the continent. He leaves the continent to the world community, explaining, “[Africa] should be turned into a test of the ability of the United Nations, nongovernmental organizations, other international institutions, and the private sector to cooperate in the pursuit of universal goals...

Author: By David H. Gellis, CRIMSON STAFF WRITER | Title: BOOK REVIEW: New Book Outlines Foreign Policy for Future | 7/6/2001 | See Source »

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