Word: pushbutton
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...notes at the top of the keyboard to expand the sound range of the standard piano (from 27.5 to 4,186 cycles per second) to come closer to the range of the human ear (from approximately 16 to 20,000 cycles). Her most far-reaching innovation is a pushbutton electronic system whereby the pianist can play from two to twelve notes simultaneously by striking one key. In effect, she says, this device "will give the player 30 fingers." It will also allow the piano to be "programmed" like a computer, multiplying its creative potential for modern composers, whose interest...
...crux of their arguments for change comes down to the fact that the Soviet economy has grown too complex and sophisticated to be efficiently manipulated by pushbutton from Moscow. The economic reformers are not out to undermine Communism but to improve its efficiency. Nonetheless, the solutions they have proposed are distinctly Western: the use of profits on invested capital as the single best indicator of factory performance, flexible prices responding to the market forces of supply and demand-and, of all things, charging interest on the use of government money by shops and factories...
...yellow shafts of light from all-night offices. The telegram business still accounts for more than half of the company's revenues, but it is dwindling along with the poles and messengers. Venerable Western Union is transforming itself into a new kind of telecommunications giant, using the latest pushbutton automation to provide a range of services as broad as electronic wizardry allows. This week, from the top of its 24-story brick-pile headquarters in lower Manhattan, the company will inaugurate its biggest diversification yet: a 7,500-mile $80 million transcontinental microwave system that will transmit teletype, telephone...
...Shipyards is working on twelve highly automated freighters for the Lykes Bros, line, the first of which was christened last week. An automated tanker, the Texaco Rhode Island, has just completed sea trials off Bethlehem Steel's Sparrows Point yards in Maryland. Several other companies are also building pushbutton vessels. This full turn to automation represents a brave effort by the $2 billion private U.S. shipbuilding industry to regain the seagoing supremacy that it has lost to foreign competitors...
...hale and hearty, there will be pushbutton meals. How about chicken liver pâté, followed by salmon mousse, whipped potatoes and a vegetable purée with hollandaise sauce? For dessert: a zabaglione worthy of the finest chef. Seconds, anyone? sssss...