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Word: qualm (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...colas but of the letters. Their conclusion: Pepsi's test was invalid because people like the letter M better than they like Q. Chicago Marketing Consultant Steuart H. Britt theorizes that Q is disliked because of the number of unpleasant words that begin with Q (quack, quitter, quake, qualm, queer...

Author: /time Magazine | Title: ADVERTISING: Coke-Pepsi Slugf est | 7/26/1976 | See Source »

What Perks. The Ear does run, with unflagging good humor and no apparent qualm, numerous corrections. Says Washington Post Executive Editor Ben Bradlee: "It's highly unprofessional and highly readable...

Author: /time Magazine | Title: The Press: Ear-Say | 5/10/1976 | See Source »

...Prize for a cartoon in 1947 - can disguise the fact that the man had lost his inspired, raffish touch; most of his late work was simply dull. All of which poses a question: How can a person leave this or any similar book half unread without feeling the slightest qualm? With a bow to Professor Butts, one answer might be the cartoon below...

Author: /time Magazine | Title: Books: His Better Half | 12/31/1973 | See Source »

...military reasons, but they must be returned as soon as local combat ends. They may not be used to protect combatants, whether by placing them inside military objectives (a Viet Cong tactic) or by forcing them to precede troops across minefields, a practice that Calley admitted to without a qualm...

Author: /time Magazine | Title: The Nation: The Clamor Over Calley: Who Shares the Guilt? | 4/12/1971 | See Source »

There is a qualm that may trouble those who successfully follow Suttler's or Tatum's advice: if the draft misses one person. it finds another to do its dirty work. The quick reply is that if you don't resist, you will be in uniform, killing and being killed; and there is no convincing evidence why that is any better than someone else doing...

Author: By James M. Fallows, | Title: Books on the Draft Survival Manuals | 5/13/1970 | See Source »

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