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Word: quarter-hour (lookup in dictionary) (lookup stats)
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...drive ad sales, creating a revenue stream in addition to subscriber fees. But Sirius doesn't pay for any of the traditional audience-tracking services like Arbitron, instead surveying listeners by e-mail and phone, so Sirius can't tell advertisers how many folks are listening in a given quarter-hour, a key metric advertisers use to negotiate rates. "Our clients aren't falling over themselves to advertise on satellite radio," says Jon Mandel, chairman of the ad-buying firm MediaCom US. Karmazin says he is confident that his stars will earn their keep. "What makes the difference is content...

Author: /time Magazine | Title: Media: Making Waves | 5/4/2005 | See Source »

...blossomed so suddenly; TV worked like that in its infancy. In 1951 Phyllis parlayed a research job at Theater Arts magazine into a stint producing a quarter-hour chat-fest, ?Footlights and Klieglights.? The local NBC affiliate WNBT (later WNBC) paired Phyllis? theater show with another 15-min. effort she produced, ?Bringing Up Mother.? For most of the week, Phyllis said, the show offered ?the usual junk presented for housewives,? while on Fridays it addressed serious issues. Four days of Martha Stewart, one day of Ms. magazine...

Author: /time Magazine | Title: Three Reasons to Love New York — Part III | 8/13/2004 | See Source »

...Lowell House bells, whose tones resound for a quarter-hour each Sunday morning, may be claimed by an echo of their Russian past...

Author: By Wendy D. Widman, CONTRIBUTING WRITER | Title: Russians Seek Lowell Bells | 12/10/2002 | See Source »

Marilyn monroe, the Mona Lisa, a Coca-Cola bottle, Superman - if it was famous, Andy Warhol made it into art. He said, famously, that in the future everyone would be famous for 15 minutes. Anybody looking for his own quarter-hour in New York in the 1960s hung out at Warhol's Factory, the studio where he and his entourage produced paintings and films...

Author: /time Magazine | Title: Prince of Pop | 2/18/2002 | See Source »

...straight man's world--in a sense, he was the most real, least stereotypical gay "character" on network TV. And he didn't check his cockiness on Pulau Tiga. Posing for TIME, he vowed, "This is not the end of my 15 minutes." We'll check back in a quarter-hour, Rich, but nicely played...

Author: /time Magazine | Title: Class of 2000 | 12/25/2000 | See Source »

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