Word: quiz
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Radio's outdated version of the U.S. farmer-a Mortimer Snerdish bumpkin borrowed from the burlesque stage-has changed radically in the last month. In a new quiz show called R.F.D. America (Mutual, Thurs. 9:30 p.m., E.S.T.), the real farmer turns out to be an alert, articulate, well-schooled young man-with no straw in his hair and no quid in his cheek...
...Radio Producer Louis G. Cowan, who got to thinking how important U.S. farm folk are in a hungry world. It occurred to him that radio had no adequate showcase for-or interest in-rural America; even Hooperatings are taken only in the larger cities.So he asked John Lewellen, the Quiz Kids' program director, to work up a proper show. Lewellen, who was raised on a farm near Gaston, Ind., sent his parents out over the R.F.D.s of rural America to drum up interest and recruit performers...
James B. Munn '12, professor of English, promises to quiz his English 1a class on the play, although he gave no hint of this in his Henry IV lecture yesterday...
...from sounding off to his elders. A month ago, he leveled at the Great Books program for concentrating too much on dead letters. Last week, at New York's twelfth annual Educational Conference, he berated the whole U.S. educational system. Said he: "[It] has become one massive quiz program, with the prizes and the honors going to the most . . . repulsively well-informed persons. The man with his hand up first wins the scholarship, is asked to make the commencement speech, is voted the boy most likely to succeed. . . . Our educational system seems now designed to create a race...
...wasn't until last summer, when the colonel took over the Bob Hawk quiz show for six weeks, that radio listeners noticed him again. The show zoomed up twelve places one week to the nation's top Hooperating. Bandleader Vaughn Monroe heard him, signed him to a seven-year contract...