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...when he noted the smash overnight ratings for ABC's Who Wants to Be a Millionaire, Dick Clark had an idea. "Not a stroke of genius," he admits. But as someone who remembers and starred on '50s network TV (American Bandstand), when such quiz programs as The $64,000 Question and 21 mesmerized viewers, Clark could recognize history repeating itself: "Game shows are so old they are new again." Next question: How could Clark get in on the revival of the action...

Author: /time Magazine | Title: Television: A $2 Million Question | 11/8/1999 | See Source »

First off, he scheduled a meeting four days later at Dick Clark Productions to discuss new quiz-show possibilities. Normally, nursing programs from the brainstorming stage to the air can take forever, but this time the process kicked in at warp speed. Greed will premier on Fox this Thursday at 9 p.m. E.T. and run for three weeks, or longer if it proves to be a ratings winner...

Author: /time Magazine | Title: Television: A $2 Million Question | 11/8/1999 | See Source »

Greed is just the first of the quiz-show contenders hoping to cash in on Millionaire's success. Because game shows are cheaper to produce than sitcoms or dramas, nearly every network is scrambling to come up with one. The trick is finding the right formula...

Author: /time Magazine | Title: Television: A $2 Million Question | 11/8/1999 | See Source »

What Greed's viewers will see is not exactly the show Clark originally had in mind. Assembling two Hollywood game-show veterans--Bob Boden, a producer of the syndicated Family Feud, and Jeff Mirkin, whose credits include Love Connection and Studs--Clark outlined a quiz format that would involve group participation and a share-the-wealth ethos. "I was inspired by those scenes of lottery winners--you know, the guys in the office who chipped in on a ticket." That first meeting produced a working title, All for One, and the notion that the questions would be based...

Author: /time Magazine | Title: Television: A $2 Million Question | 11/8/1999 | See Source »

...turned down. But the Clark team's one-page proposal quickly appealed to Fox executive vice president Mike Darnell, who oversees the network's successful reality-based programming, such as World's Scariest Police Chases and When Good Pets Go Bad. In the market for a quiz show to pep up Fox's increasingly anemic-looking fall lineup, Darnell thought Clark's idea would work if it employed an edgier title and execution--contestants not only cooperating but also competing with one another. Thus while the zeitgeist twitched did All for One become Greed...

Author: /time Magazine | Title: Television: A $2 Million Question | 11/8/1999 | See Source »

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