Word: rabidity
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...Weather Channel: "Painted Faces" Sure, the 24-hr. channel could tout its forecasts. But this inspired campaign wants you to know that "if hell freezes over, you'll hear it here first." In a weather-themed bar, two rabid tube watchers breathlessly await the weekend outlook. The upshot is as clear as a blue sky: "Weather fans, you're not alone...
...worry. Next November the company will release The Prince of Egypt, the Moses musical that DreamWorks insiders have drolly tagged The Zion King. To build early support for his chancy project, which has no merchandising tie-ins, Katzenberg has shown clips to religious leaders, from eminent rabbis to rabid Evangelicals like Jerry Falwell and Donald Wildmon. The real test, though, is to make The Prince of Egypt not like Sunday school but powerful and fun. "If you're a disbeliever," says a crew member, "you can see it as a fairy tale." DreamWorks then moves from the mountain...
...they Ivy rivalry was not enough, Cornell's rabid fans have taken the concept to an entirely new level. Not only does Lynah Rink sell out the Harvard game months in advance, but fans wait in lines outside the gate hours before the first face...
Clearly, the Eight Ball has at least a minimal expertise. Even the most rabid Knick fan has to recognize the futility of competing while Jordan rules the league. Next question...
...political supporters, for whom airing the charges is the goal. And who thinks the truth will actually ever be known? While it is hard to believe Jones is making it all up, it is not at all hard to believe that in the hands of right-wing zealots, rabid Clinton haters and a local lawyer who got a piece of any subsequent television, movie or jeans deals, she became a lot more emotionally distressed than she was at the time. It is just as hard to believe Clinton when he says nothing happened in the hotel, although when he denies...