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...newsstands last week, pledging that it is for "those who are weary of travel magazines and wary of their authority." By now the reading public may be wearier and warier than ever, since in the past seven months three major new magazines have shoved into an already crowded baggage rack full of travel publications. If there is a common theme to the new celebrators of get-up-and-go, it is that tourists are to be despised but travelers are to be exalted. The magazines, of course, promise to reveal the difference...

Author: /time Magazine | Title: Press: Telling Readers Where to Go | 3/28/1988 | See Source »

...spring-loaded reflexes and microscopic eyes should make a winner. Pilots joke that proficiency in arcade video games helps too. But skill isn't everything. "Getting that little bitty death dot on that target isn't easy," says Anderson. "You might get bumped by turbulence or the cart ((bomb rack)) might be slow. The jets aren't perfect...

Author: /time Magazine | Title: In Nevada: A Rodeo for Throttle Jockeys | 3/21/1988 | See Source »

...quarterly magazines will contain 30 full ad pages each and only 27 minutes' worth of editorial material, geared to the average time a patient spends in a doctor's waiting room. Each month a Whittle representative will visit subscribing waiting rooms to restock a specially designed wooden display rack (which is furnished by Whittle) with fresh copies...

Author: /time Magazine | Title: Press: Targeting The Waiting Room | 3/21/1988 | See Source »

...sign-up rate for frequent-flyer plans. For example, the number of passengers joining American's program jumped from about 3,500 a day before triple mileage was offered to 7,000 a day now. At the same time, triple mileage has sharply increased the rate at which passengers rack up miles -- and free trips. Says H.G. ("Red") MacKenzie, vice president of the American Society of Travel Agents: "Triple mileage is stupid. The airlines have given away the candy store." Agrees Dan Brock, senior vice president for marketing at Piedmont: "There's no question that the move was excessive...

Author: /time Magazine | Title: Free-For-all In the Skies | 3/7/1988 | See Source »

Robertson has declared that he must rack up some wins in the South to prove he is a viable candidate. But George Bush maintains a commanding lead in the region, and a frustrated Robertson last week resorted to a series of outlandish remarks, including a suggestion that the Bush team had timed the Jimmy Swaggart scandal to embarrass the Robertson campaign. Bob Dole was buoyed by impressive triumphs in South Dakota (55% of the G.O.P. vote) and Minnesota (43%), but his disorganized campaign has still not caught fire in much of the South. His strongest champion in the South remains...

Author: /time Magazine | Title: Look Away, Dixieland | 3/7/1988 | See Source »

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