Word: radio
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Dates: during 1930-1939
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...enterprising Roosevelts, Elliott, in radio, naturally has the oddest messmates. Oddest of these for a Roosevelt to be hobnobbing with is a Chicago adman named Hill Blackett, mainly famous for having guided Alf Landon's campaign in 1936. The Blackett advertising agency, Blackett-Sample-Hummert, Inc., does the biggest business in radio: mostly sobby, low-cost network serials plugging household helps, headache remedies, beauty aids, etc. to U. S. housewives...
...stations. All last week at The Blackstone in Chicago, the lure of Elliott's name, plus the promise of some 60 hours a week of steady if cut-rate business, kept customers coming. B-S-H had already contracted for 15 premium night-time hours a week; Emerson Radio & Phonograph Corp. scheduled its noisy commentator, Elliott Roosevelt himself, on Transcontinental. Dorothy Thompson was courted; Boake Carter and Father Coughlin were possibilities. There were no such headliners as Jack Benny, Charlie McCarthy or Kate Smith in sight, but Transcontinental had hope. At week's end, TBS had 65 stations...
Obstacles. First job of any new network is leasing point-to-point A. T. & T. circuits, which cost basically $8 a mile for a month of 16-hour radio days. A. T. & T. seldom has an oversupply of coast-to-coast circuits. Network men on the outside withheld judgment on TBS's prospects until they could find out: 1) whether TBS could get wire lines; 2) whether the business it had lined up would warrant an annual outlay of $800,000 to $1,000,000 for lines; 3) whether it could keep enough important stations in line to survive...
...know where your ARP stations are, but our bombers could get you before you got there!" The wave length was Hamburg's but Britons had a vile suspicion that the broadcasts came from "somewhere in England," were perhaps a belated Nazi-planted reply to the irrepressible German Freedom Radio (TIME...
...presses each year roll some 500 books, innumerable pamphlets and magazine articles on how to bring up children. Press, pulpit and radio also have their say. Result of this ominous babel of contradictory advice is to make many a conscientious modern parent a potential nervous wreck. This week one kindly authority raised a tut-tut. "Parents," said she, "relax...