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...just three years Benveniste built an army of more than 30,000 kids who distribute swag to their pals in what he calls "hand-to-hand promotion." Clients included Rage Against the Machine, Radiohead and Limp Bizkit. Next: hip-hop, electronics, films, fashion and, perhaps someday, even politics. "We want to become the voice of today's kids," says Benveniste, "empowering them to bond together and giving them something to belong to." But giving them some free stuff first...

Author: /time Magazine | Title: Marketing: Search for a Perfect Pitch | 7/23/2001 | See Source »

...have to be superhuman, or at least George W. Bush. Most people aren't willing to follow rock stars' orders anymore, and that might explain the burgeoning popularity of mellow British groups, such as the Beta Band, who demand only quiet appreciation from listeners. Like fellow Brits Radiohead, Coldplay and Travis, the Beta Band write lyrics too vague to impart specific messages, make music too gossamer to get bodies flailing -nodding is the only appropriate response to their work...

Author: /time Magazine | Title: Finally, Rock Music You Can Nod Your Head To | 7/13/2001 | See Source »

...addition to the albums of Radiohead, with whom the Beta Band is touring the United States this summer, 'Hot Shots II' recalls the aesthetic of a dramatically different set of rockers: the unknown English psychedelic bands of the mid- to late-'60s who appear on the compilation 'Nuggets II' (Rhino, June 19), a follow up to 1998's 'Nuggets', which featured American bands of the same era. With obscure titles like "I Can Hear the Grass Grow" by the Move, and "Father's Name Was Dad," by Fire, the four-CD box set excavates a forgotten musical civilization in which...

Author: /time Magazine | Title: Finally, Rock Music You Can Nod Your Head To | 7/13/2001 | See Source »

Just when it seemed Radiohead had cornered the market for man-against-machine concept albums, Canadian alt-rockers Our Lady Peace (OLP) are hoping to capitalize on the current fascination with odd futuristic visions with their fourth album, Spiritual Machines. The band credits Ray Kurzweil's book, The Age of Spiritual Machines: When Computers Exceed Human Intelligence, with providing both the album's title and its inspiration. Kurzweil, known for his work in advanced speech recognition, is convinced that the line between human society and technology is becoming increasingly blurred and that computers will eventually become our companions and teachers...

Author: By Stacy A. Porter, | Title: Fitter, Happier | 3/16/2001 | See Source »

...night's special guest, Ari Hest, hailing from New York City, took to the stage next. Hest followed his Midwestern college tour with this return to Boston for the first time since infancy and proved himself to be an exceptional performer. Hest emulates his influences: Toto, the Police, Radiohead, Led Zeppelin, Jeff Buckley, and Lenny Kravitz. His acoustic rock, which reveals some jazz and funk tendencies, is often equated with the sounds of Sting, Dave Matthews Band, and Buckley. His strong vocals, hardly daunted by higher registers, also contributed to an impressive...

Author: By Andrew D. Goulet, CONTRIBUTING WRITER | Title: Project Health Gets its Groove On: FinkFankFunk at Loker Commons | 3/9/2001 | See Source »

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