Word: ramen
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Dates: during 2000-2009
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Quincy 314: The kitchen-in-a-box set purchased by Virginia L. Hazel ‘03 was unwrapped and its knives, forks and spoons placed in separate compartments in the same drawer. News media repesentatives from 80 countries and four packs of oriental-style ramen applied for press credentials to observe the festivities...
...when Atlanta-based Cinnabon opened its first outlet there, 300 people lined up to buy its buns, says Gregg Kaplan, president of the chain. Rather than try to sell cinnamon buns in Japan on its own, the company partnered with Sugakico, a successful operator of a chain of ramen-noodle restaurants. Two years later, sales are five times as high at Japanese outlets as at those in the U.S. of comparable size and location, requiring crowd-control techniques the company picked up from Disneyland. "That was the smartest move," says Kaplan. Why cinnamon buns? "The chewy and glutinous texture...
...Last year, my roommate and I ordered a chicken ramen noodle every night," he says. "The ramen makes you radioactive after a while...