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...Ranchers such as the Wood family, along with fishermen, and fruit and vegetable growers, are spurring a movement to change the way consumers shop for food. While imports have doubled in a decade, swelling to 13% of the U.S. diet, most Americans have no idea where their produce originates. T shirts and TVs are required to carry labels--but not T-bones. Only shipping containers must disclose the source of most raw agricultural products: once beef is sliced into stew meat, or apples are tumbled into display bins, the information is rarely passed on to customers. That suits the giant...

Author: /time Magazine | Title: Food: Made in the U.S.A. | 8/9/2004 | See Source »

...THIS: Since 1951 rancher Waldo Wilcox, 74, had kept most outsiders from his 4,200 acres in a rugged part of eastern Utah. So it was only last week that the public saw, for the first time, his pristine secret: the ruins of an ancient (circa A.D. 900) Fremont Indian civilization. Among the well-preserved treasures are stone houses, arrowheads, pottery and rock-wall artwork...

Author: /time Magazine | Title: Discovery Of The Week | 7/12/2004 | See Source »

...VocationVacations, people can explore such varied careers as winemaker, raceway manager, master gardener, innkeeper, rancher, chocolatier, cheesemaker, fishing-and-hunting outfitter or brewmaster. But these aren't dainty tours. The jobs can be hard work. Kurth matches up vacationers to work alongside mentors who are experts in the field. "It's hands-on real-world experience," he says. "If you want to be a horse trainer, you are there cleaning out the stalls. If you want to try out cheesemaking, you are going to be up at dawn milking the cows." The average trip lasts a weekend and costs between...

Author: /time Magazine | Title: A Working Holiday | 6/14/2004 | See Source »

...prices do fall, cattlemen like Bill Murphy in Montana expect they can wait it out. The trick in this business, he notes, is timing. The 60-year-old rancher says a lot of cow-calf operators have played the market right so far. They sold this year's calf crop when prices were up and may find that the market for beef has recovered by the time they are ready to sell their herds again next fall. Out at Murphy's ranch, on the snowy prairie of southern Montana, his pregnant cows' offspring will not be ready for sale until...

Author: /time Magazine | Title: How Now, Mad Cow? | 1/12/2004 | See Source »

...variety of fresh juices, including papaya, orange, grapefruit, strawberry and many others. I ordered a papaya juice ($1.50), a delightful blend that used a fresh papaya puree. My companion selected a Cola Lakay ($1.00) from the freezer, a carbonated drink that tastes rather like a punch-flavored Jolly Rancher...

Author: By Vanashree Samant, CRIMSON STAFF WRITER | Title: Getting Your Goat | 4/10/2003 | See Source »

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