Word: ratings
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Dates: during 1950-1959
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...stints on research these days," says General Telephone & Electronics President Don Mitchell, "will give some short-term gain to its profit-and-loss statement, but it won't have any profit statement to worry about by 1970." Mitchell knows from experience that research pays off at a prodigious rate. "That means that $100 spent on research will bring back anywhere from $2,500 to $5,000 over a 25-year period. Keep the research going and those other fellows will copy." In General Telephone & Electronics' future: electro-luminescent wall panels, a single telephone-radio-TV communications system...
...says that he is just a bit dubious at finding himself in step with the herd. The crystal-ball gazers predict that the national product will jump to a $500 billion rate in the first quarter, race on to $525 billion or better before leveling off at $510 billion and the first half-trillion economy the world has ever known...
With production high and unemployment low (4% of the work force), the forecasters see good business ahead. Tight credit may cause the housing industry to slip slightly to a rate of 1,200,000 homes. But Detroit's automakers have visions of a 7,000,000-car year in 1960, with 18%-20% of the market in the compacts. Steelmen forecast a total of 125 million tons of steel next year, up nearly 35 million tons. Borg-Warner's Norge Division President Judson Sayre expects big increases in the appliance industry-8% for clothes dryers, 10% for refrigerators...
...economic competition between the U.S. and Soviet Russia. In the statistical numbers game, the experts point in alarm to the fact that Russia has grown to rank as the world's second greatest economic power in the space of 30 years. They cite a Russian annual-growth rate twice as fast as that of the U.S., a Russian gross national product that is around 45% of the U.S. figure, with estimates that the Reds will reach 55% within ten years. The bald figures are impressive, but they must be read in the context of what economists know about growth...
...Days of McKinley, by Margaret Leech. A first-rate biography which, if it leaves Mark Hanna's picked President as colorless as ever, also leaves him better understood...