Word: rationales
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Gabellini isn't being dismissive of himself or his colleagues. He is simply making the point that behind the glitz is a mission: put the customer in a set--a retail mise-en-scene, he calls it--that seduces him or her into buying. The store, he says, should be...
Smith explicitly criticizes the BGLTSA’s “refusal to engage the substance of Pappin’s argument” and implies that the BGLTSA is either insufficiently industrious or insufficiently clever to marshal a counterattack. While we are touched by Smith’s alacrity...
He has accelerated Big Blue's transformation from a hardware dinosaur to a technology-services dynamo--a firm that, rather than just selling computers and software, can persuade FORTUNE 500 clients to let it provide all their technology needs, from support staff to data storage. Over just the past half...
The U.S. has so far failed to devise a strategy to thwart Kim's ambitions before he realizes them. Many Korea watchers in Washington say the White House's rhetorically bellicose approach toward Pyongyang--underlined recently by Bush's declaration that "I loathe Kim Jong Il," made to the Washington...
TIME: But why set the story in Bali? James: Bali has this long tradition of people who come to the island and buy into this idea that it is the center of the universe. Balinese are such tolerant and kind-hearted people that sometimes people think there are never any...