Word: raving
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...same; only the product is different. And by orchestrating the burgeoning infotainment press, a smart flack can detonate a bigger bang for the buck. Without spending a dollar on advertising (though millions will be lavished on print and TV ads), without cozying up to a single critic (though rave reviews are nice), he can secure a client's name in people's minds. "Publicity isn't a buckshot medium," says Robert Friedman, a senior vice president at Warner Bros. "It's very carefully directed. Putting the best face on a picture is a good way of getting people into...
Vosgerchian earned consistently rave reviews from both orchestra and audience members. "She was breathtaking," said Craig V. Hickman '90. "She left that poor piano in ruins...
Opposing coaches were impressed with Hinz's stats and his clutch performances a year ago. They rave even more about his combination of size and speed. At 6-ft., 1-in., 205-lbs., he is bigger than most Ivy League fullbacks. Yet his 4.4 speed in the 40-yard dash makes him almost as fast as some of the big-game deer he hunted in Montana...
...Despite rave reviews like these, not every house offers seminars. Only seven of the 13 houses--Cabot, Currier, Dudley, Dunster, Leverett, North and Winthrop--sponsored seminars this year...
...month ago, Winfield could have been hitting the road faster than it takes James Brown to rant and rave about feeling good. All for The Book he wrote about being a Yankee...