Word: rayon
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...Britain's Imperial Chemical Industries: a new synthetic-wool fiber, called Ardil, made from peanuts. Cheaper than sheep's wool, Ardil can be mixed with wool, cotton or rayon, is shrinkproof, mothproof, woolly-warm...
...suits next summer, and a reduction in woolen goods for all civilians next winter. Deepest cut will come in blankets, women's wool suits and dresses, men's suits and overcoats, underwear and socks. The worsted and woolen shortage will increase demands for cotton and rayon, thus will affect the entire supply of clothing...
...endorse it in principle. At 22? a lb. the-U.S. cotton growers have priced themselves out of the world market, have come recklessly close to pricing themselves out of the domestic market. Government warehouses bulge with 6,500,000 bales of surplus cotton. And the price of rayon is now so close to that of cotton that many of the larger textile mills expect to convert their production to rayon fabrics after...
...last week tried to revive two major civilian war casualties. The casualties: children's low-priced clothing, and cheap rayon and cotton clothes for adults. Both have disappeared almost completely from the market because of OPA's regulations. Under them, manufacturers can make more money by finishing "grey goods" (rough, unbleached cloth) into fancy-looking materials, such as splashy prints, than by finishing it into plainer cloth for cheap clothes. What cheap goods there are for sale are so poor in quality that they will scarcely survive one wartime laundering...
...Furthermore, manufacturers will get a smaller percentage of profit as the fanciness of the finish increases. Thus, the incentive will be to turn out cheap instead of expensive goods. Bowles estimates that this will save consumers $17,000,000 a year on cotton goods, another $21,000,000 on rayon. And it will distribute between the manufacturer, the jobber and the converter the 5% boost in the cost of cotton goods caused by the amendment of cotton-loving Senator John H. Bankhead to the Stabilization Extension Act (TIME, Oct. 9). In addition, OPAster Bowles hopes that most clothing prices will...