Word: rayovac
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Dates: during 1940-1949
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Over a year ago the Army moved the Crown Can Co. from its Madison plant to make way for the newly formed R.M.R. Corp., a subsidiary of RayOVac Co. R.M.R. had the scientists, the know-how and the Army orders for a new kind of battery needed in the South Pacific...
After six months of experimentation, the Army raised the December production goal from 100,000 to 400,000 cells a day. For this the new plant needed 1,500 full-time workers. In Madison, no such labor supply existed. RayOVac President W. W. Cargill decided to form a civic committee to mobilize bank officers, professors, corporation executives, housewives and white-collar workers with free evenings and leisure time. Fortunately, the work was simple. Anyone could learn some job in ten minutes...