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Word: razors (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

...Talk about cutthroat competition. Boston-based Gillette, which dominates the $700 million U.S. wet-shaver market with a 65% share, sued Swedish-owned rival Wilkinson Sword last week for claiming in a TV commercial that its new Ultra Glide razor provides the "smoothest, most comfortable shave known to man." No matter that manufacturers have freely boasted for years that their products are the biggest, the best or even the most aromatic. Gillette accused Atlanta- based Wilkinson, which controls 4% of the blade market, of false advertising...

Author: /time Magazine | Title: Advertising: Close Shaves, Battling Blades | 6/5/1989 | See Source »

...case centers on the thin strips of lubricating material found on most new razors. Wilkinson claims that a 320-customer survey proves consumers prefer its blue-stripped Ultra Glide razor to Gillette's white-stripped Atra Plus. Not surprisingly, Gillette has conducted its own customer survey, which it says establishes the opposite sentiment. Alas, an issue that once would have been judged at the bathroom sink now seems likely to be decided in court...

Author: /time Magazine | Title: Advertising: Close Shaves, Battling Blades | 6/5/1989 | See Source »

...attempt to invest his disgrace with honor was overshadowed only a few hours later by the news -- long anticipated by many Japanese -- that one of the key players had committed suicide. Aoki, 58, Takeshita's closest political aide for 30 years, slashed his wrist, neck and foot with a razor blade, then hanged himself with a necktie. As the man who had handled Takeshita's political finances, some newspaper commentators speculated, Aoki may have taken his life to shield the Prime Minister from possible criminal prosecution. But Aoki may simply have been following a long- standing Japanese tradition in which...

Author: /time Magazine | Title: Japan Sand in a Well-Oiled Machine | 5/8/1989 | See Source »

...Sarukhanov announced last week that the Soviet Union has signed contracts with companies from ten foreign countries to supply products with a retail value of some $2 billion in the hopes of at least temporarily quelling demand. Among the items: 12 million pairs of women's boots, 300 million razor blades, 30 million pairs of panty hose, 10 million cassette tapes, 180,000 tons of soap powder and 10,000 tons of toothpaste...

Author: /time Magazine | Title: Soviet Union: Toothpaste And Tapes | 5/1/1989 | See Source »

...Wild Thing" immediately finds himself at odds with the conservative world of baseball. His hair is goofy--spiked high with a razor-cut zig-zag on the sides. His casual attitude toward his appearance causes the manager to chide, "We wear caps and sleeves at this level...

Author: By Seth A. Gitell, | Title: Taking a Swing at the Movies | 4/29/1989 | See Source »

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