Word: reach
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...When the raid was all over, I could not help but think that here we were in Tora Bora a year after our first violent attacks in these mountains, but instead of having bin Laden within reach, as we did back then, we were now grabbing any little person who might have spoken to him at some time. ...The intel on Osama bin Laden remained...
...Traditionally, a television's show success hinges on reaching a particular market on a particular night. But HSM's success has been built less from high viewer ratings than generating buzz - and buying - connected to the show. "HSM showed a [show's success] doesn't just happen on one night," says Ross. "You weave it together, forming a partnership between programming and marketing. You go different places to reach different people." The franchise had good timing; HSM's appearance coincided with the rise of a global middle class that's equipped to absorb it. When it first came...
...surprise that Stateside fans, should they choose, can watch HSM the movie while eating HSM candy, then scrub up with HSM hand sanitizer before going to sleep under an HSM duvet. But Disney's global marketing strategy, combined with its embrace of a range of technologies to reach various regions and audiences, has ensured that HSM's reach stretches far beyond America's shores. "It's genius," says Michael Gubbins, editor of Screen International, a London-based industry magazine, of Disney's HSM marketing strategy. "They've understood that TV is a way to get into people's heads...
...with the new mesh technology, costs could be reduced to $3 million per city. In a traditional wireless network, computers rely upon a single access point. In a mesh system, each computer can act as an access point. “This reduction in costs would allow us to reach developing communities,” Navarro said. The judging panel appeared to be pleased with the overall quality of the pitches. “This competition was a great opportunity to test drive ideas in front of a live audience,” said Jeffrey A. Korn...
...Live!” that connects students with librarians Thursday through Sunday from 3:00 p.m. to 9:00 p.m. The system operates through the web messenger Meebo, which requires no downloads and can access Google, AIM, Yahoo! Messenger, and MSN accounts. Students can reach the service through a link in the upper left-hand corner of HCL’s Web site. Participating librarians undergo a 10-minute training session to practice instant messaging through Meebo. During the service’s hours, they answer questions while conducting their normal duties so that productivity does not decrease. Questions asked...