Word: reached
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Dates: during 1980-1989
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...ever growing portion of that aid. Washington has so far provided most of the $1.8 billion that Israelis have spent to develop the Lavi and build two prototypes since 1979. But that is just the beginning: development costs that were estimated at $800 million when the project began could reach at least $2.75 billion by the time the first of up to 150 jets rolls off the assembly line in 1993. Meanwhile, the price tag for each plane has climbed from $7 million to $18 million...
...companies are expected to spend some $450 million on Spanish-language advertising in 1987 to reach Hispanic consumers, who have a purchasing power of about $120 billion. This year's Spanish-advertising outlays represent a 19% jump from 1986 and a threefold increase in the past five years. Among the prominent companies that have stepped up their Hispanic-advertising budgets are Procter & Gamble, Philip Morris, McDonald's and Kraft, which, for example, has launched a major Spanish-ad campaign to promote Breyers ice cream. Advertisers have myriad media outlets to choose from, including nearly 600 full-time Spanish-language television...
...There was one thing that was not manageable, though, not even with all Parker's Snopesian smarts. Elvis' reckoning with history was beyond anyone's reach, including, at the last, his very own. He died bloated with his own excess and everyone else's expectations. He did not invent rock 'n' roll, but he forged it and focused it, and he was the first great rock superstar. He haunted his contemporaries, like Jerry Lee Lewis, who once showed up outside Graceland waving a pistol and demanding an audience. John Lennon, Bob Dylan, Bruce Springsteen, John Fogerty -- all dreamed...
...three weeks before the voting, Carolyn Polhemus, a member of Horgan's staff and Rusty's colleague, has been found murdered in gruesome, suggestive circumstances: nude, bound, apparently raped. Horgan's political opponents create a furor, and the local papers and TV stations chime in: if brutal crime can reach even the chief prosecutor's office and go unpunished, it is time for a change. As he has so often in the past, Horgan turns to Rusty, his reliable protege: "Catch me a perpetrator and save my worthless...
...doubt, he could be a victim of self- delusion. At the National Security Council, he exaggerated his closeness to the President. In running the contra supply network and the arms-for-hostages swap, he seemed to shuttle between fantasy and reality, as he devised the most bizarre schemes to reach his goals. He spoke often of duty and what was right, yet he carelessly used money from the profits of the arms sales to pay food bills and buy snow tires. "He was always starring in his own movie," said former Presidential Spokesman Larry Speakes. North was certain about...