Word: reacting
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...become Holly Golightly in Breakfast at Tiffany's. Bouquets of spearmint from Fiona's garden adorn drafting tables, and the staff members' afternoon snack consists of cupcakes, iced expertly in shocking pink by Fiona's daughter Bella. It's hard to imagine how an ordinary Xiamen resident would react if he or she walked into the studio by accident...
Even industry leader Nike is constantly upping the technical quotient in its designs. This year it introduced Sphere Macro React, a two-layer panel of fabric arranged like fish scales that adjusts to body heat; as heat builds, the top layer peels away to reveal a cooler, meshlike skin...
...study is being run by Neurosense, an Oxford-based consulting firm that's a leader in the fast-growing industry called neuromarketing. Neuromarketing uses the techniques and technologies of neuroscience - particularly FMRI scanners - to better understand how our brains react to advertising, brands and products, reactions that mostly occur subconsciously. This burgeoning ability to peer inside the black box of the brain to see how it processes images and messages and reaches decisions potentially gives marketeers a new tool that can be used to fine-tune ads and marketing campaigns, bolster or extend brands, or design better products...
...because Fox doesn't want to bad-mouth Judge, not even off the record, and Judge doesn't want to complain about Fox. Judge knows he works in an Office Space world with dumb bosses who can't market an offbeat movie and an Idiocracy world where audiences react mainly to CGI bells and whistles. The best he can hope to do is quietly keep making fun of those facts, and hope it plays a lot on cable...
...that you risked possible injury or death on the job. It's not a safe job that we do. But something like that, seeing the number of guys that died that day and knowing their families and their wives, you think about your own families and how they would react. What if it had been me? You learn to appreciate what you have more...