Word: readership
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...newspapers in languages other than English?the Times of India, the top-selling English newspaper, is only the 12th largest.) It's not hard to see the reasons for the boom: literacy is still expanding in India, and has increased by 21% over the past three years. A growing readership has combined with India's other strengths?a vital economy and democratic culture?to make it a serious rival to China for the attention of global media investors. While there's more advertising money in the Middle Kingdom, "India is less regulated than China and it's easier to make...
...small segment of our readership that may have been an issue,? Fiedler says. ?An equal or larger group cheered him on. This is what we paid Jim to do, to provoke discussion that forced others to think about their position. Jim did exactly what I would want any good columnist to do. He certainly exceeded any expectations. How the community saw Jim had nothing to do with this decision. What mattered to me was how anyone dealing with the Herald would view this a year or two from...
...wide audience for these books," says Linda Grey, Bantam's vice president, publisher and editor in chief. "Ferraro, Yeager, Iacocca all have stories that are unique, and that no one else can tell. Each of these touches on things that many people want to know. In each case, the readership extends beyond the normal book-buying public...
...them to hold off, and these are difficult to ignore. I don’t think that The Crimson is in any danger of losing its sensitivity to its community, or, in a desperate quest to become more like The New York Times, of abrogating its responsibility to its readership. Though that goal will inevitably never be realized, the effort to realize it is one that is good for The Crimson and for Harvard...
...souls. Threshie and Anderson have transformed the Register into an aggressive, smartly designed daily that boasts what may be the best full-color reproduction in the country. The Register has also beaten back a determined raid into its area by the wealthier Times, which has vied to boost the readership of its Orange County edition (weekday circ. 164,000) with little success. The Register, by contrast, has upped its circulation since 1979 by 36%, to 274,000. The competition grew keener last spring, when the Register won a Pulitzer for its photographic coverage of the Los Angeles Olympics...