Word: readership
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Answer: No, you see, I already have an audience in India and Pakistan. My books are pirated wholesale in Pakistan and they have been read for years and they are sold very well so I have this huge, huge readership there. In India, I was amazed, I was invited by all the universities in Delhi in February this year, last year...this conference, that conference. I was quite astonished at what a lot had been written about me, how much I'd been read. So, a writer writes to be read and I am read and taught...
Robert Pondiscio of Time said any magazine that claims a lack of interest in its young readership is "a liar...
Last year alone, HSA's Let's Go publishing division produced 20 editions of the world's bestselling budget travel guide, with a readership estimated at 3.5 million. Royalties on the book contract approached $800,000 in fiscal 1993, and are expected to reach at least $930,000 by 1997, according to HSA's tax returns...
Some fundamentals have not been abandoned. While targeted to a broader but still affluent readership, much of the advertising remains the same. One can still indulge in checkbook liberalism, save indigenous peoples on the brink of extinction, help educate innercity children, purchase personalized cartouches and locate points of departure for global heroics, even while deciding which luxury car to purchase. The Tilley hat is still available...
...only fear is that writers delegate themselves to this corner bodega. To escape the provincialism of roots and be expansive in the manner of a wonderful writer like [Jose] Lezama Lima, or [Jorge Luis] Borges or, for that matter, someone like Rudyard Kipling. And if I can find a readership in that way, then I think it will take the shackles of being politically and sociologically correct off of writers that may want to do different things, but don't because they're afraid...