Word: readership
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Book that is least likely to attract a pass-along readership: Final Exit, the how-to suicide manual by Derek Humphry...
Book that is least likely to attract a pass-along readership: Final Exit, the how-to suicide manual by Derek Humphry...
...impose internal restrictions on what we will and will not print. Content matters. By choosing not to run an ad, or an editorial for that matter, we are not imposing censorship; we are simply refusing to offer our privately-owned assets--our printing press, our circulation network, our readership, our limited number of pages, and the name of The Harvard Crimson--to that material...
...carried in fewer than 50; Luther ended an 18-year run in 1986. In the '90s, however, a growing number of editors at major urban dailies have begun to look at black comics as a way to attract new readers in a time of changing demographics and declining readership. "My community happens to be largely black, and we know young readers turn to the comic pages," says Marty Claus, an editor at the Detroit Free Press. Claus is credited with igniting much of the renewed interest in black strips; three years ago, she actively solicited submissions from black artists...
Make purposeful use of capitals, underlining, positioning, and spacing. If you use a typed resume, have it reproduced by photo-offset. Beware of using too small type or reducing a typed resume, as you may also reduce your readership. Use white or ecru paper with matching envelopes and paper for your cover letters. Don't use bright-colored paper-it will overshadow your message and is more likely to land in the waste basket...