Word: readerships
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...million households that watched the game on TV, but also for the 19 million people around the world who are trying to cope with the fact that they, like Magic, are HIV-positive. Says Sean Strub, the founder and publisher of Poz, a bimonthly magazine with a readership of 315,000: "This is going to tell tens of thousands of people with AIDS and HIV that they don't have to give up. They don't have to believe the death hype. They can go on with their lives...
Ultimately, Kennedy said the challenge facing George is to increase readership and maintain respectability in Washington...
Word is a "webzine," one of dozens of bright new publications that have blossomed in the past year on the World Wide Web, the hot new multimedia hangout on the Internet. With edgy graphics and clever first-person writing, webzines are attracting a small but fiercely loyal readership. They are also starting to attract something even more important: good old-fashioned advertising. Saab, IBM, MasterCard and clear-beer Zima are among the sponsors whose winking logos bedizen every screenful of Word. And the stimulus of these ad dollars has encouraged even more publishers to come online...
...Elaine Pagels. Her much honored 1979 work, The Gnostic Gospels, was one of the rare volumes of religious scholarship to find a general readership. In her new book, The Origin of Satan (Random House; $23), Pagels, a professor of religion at Princeton University, examines how the earliest Christians made their opponents out to be the devil. First the Jews who spurned Christ, then the Romans who persecuted his followers, then other Christians who departed from the orthodoxies of the newly consolidating church -- each group in turn, she says, appears in early Christian texts not just as a philosophical contender...
...without the millions who plunk down billions for this schlock." Patrice K. Yeatter Duvall, Washington CONGRATULATIONS FOR ADDRESSING THE violence in the media issue [Cover Stories, June 12] with a degree of responsible depth. You not only suggested viable solutions but also respected the intellect of your readership. It's disturbing that more politicians don't exercise the same qualities. Fred Moffett Orange, California...