Word: reals
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Dates: during 1960-1969
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...real estate deal was apparently innocuous and innocent, but Baker's name is enough to frighten most politicians. To some Republicans, Haynsworth's questionable judgment, described by one G.O.P. Senator as not a matter of dishonesty but "ethical opaqueness," combined with Bobby Baker, was too much. No matter what the facts were, they feared that Haynsworth would be condemned by the public...
...dividends. At its convention in Atlantic City, the A.F.L.-C.I.O. last week called for Government action to hold down the costs of medical care, insurance and housing. The Administration, however, remains dead set against price controls on the grounds that they are unwieldy, unworkable and fail to attack the real causes of inflation...
...system has begun to display surprising strength and adaptability. Late in July, members of the International Monetary Fund agreed to create a new form of money, called Special Drawing Rights, that will help finance the-continued growth of world trade. In August, France devalued the franc without causing any real tremors. Last week the value of one of the world's most important currencies, the West German mark, was established not by government fiat but by the free market...
...Traders saw new hope that the combination of the recent 12.5% French devaluation and an eventual German revaluation would add up to almost a 20% shift in the official values of the two currencies-making the difference in their formal exchange rates accurately reflect the gap in their real worth. The British pound, which used to sink on any hint of monetary uncertainty, rose last week. Britain's success in achieving a balance of payments surplus this year has strengthened a growing conviction that the pound might really be worth its $2.40 official value...
Then there is a new slogan: "It's the Real Thing"-a none-too-subtle implication that Pepsi, Royal Crown and other competitors are imitators. The slogan will be sung on radio spots by Soul Hero James Brown and the Fifth Dimension, among others. Coke's ad agency, McCann Erickson, has put together some highly imaginative TV commercials featuring still photos of "real life" in the U.S.-Coney Island, farms and hippies...