Word: reals
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Dates: during 2010-2019
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...battle for supremacy of the two-liter landscape, using any means possible to bury one another. First, they tussled over celebrity endorsers (George Michael, Elton John for Coke; Madonna, Michael Jackson for Pepsi), and then they began airing negative ads. Pepsi launched its massively successful "Pepsi Challenge" commercials, showing real people choosing Pepsi over Coke in blind taste tests. Coke responded with a parody ad in which a chimpanzee was offered the choice of both soft drinks and a tennis ball. The chimp wasn't much of a cola fan - it picked the tennis ball...
...Europeans have a real love-hate relationship with the two airlines, which offer some of the lowest fares around Europe, but have become infamous for their bare-bones service and exorbitant add-on fees. The numbers suggest that travelers have been happy enough to continue flying with them - their annual passenger load has increased dramatically from a combined 13 million customers in 2000 to more than 100 million today. But passenger complaints have spiked in recent years, too. Since 2005, Ryanair's complaints have increased by 70% and easyJet's are up by a third, according to a report released...
...milk soup and tofu for pets. With wooden carts stacked high with turquoise crates, and a signature two-note trumpet call, the sellers stand out. Many of them moonlight as artists, and they are encouraged to develop their own vending persona. "Customers want to talk to a real person," says Kakinuma Daisuke, a Table-Mono financial officer. "At supermarkets, you are pushed through a queue and then must deal with the cash register; no one has time to talk...
...realtors say Panama is just the type of image-crazed country where people will put up with traffic problems in order to boast "Trump" as their address. Kent Davis, owner of real estate agency Panama Equity, says that even the neighbors are excited about Trump. "It's not like having Wal-Mart move in and force out the competition. People are psyched to have Trump in the neighborhood. I even sold a property in a nearby building because the buyer was excited about using the Trump facilities...
...factions and the military are wary of Newin Chidchob, a political boss from Buriram near the Cambodian border who commands the Bhumjai Thai political party. Newin is something of a kingmaker, having been a loyal aide to Thaksin before switching camps so the Democrat party could govern. Newin's real value, however, may be his knowledge of the occult, and in particular Cambodian curses. "Newin's nickname in Thai politics is 'the Wizard of Khmer Black Magic','' Wassana says. Newin's knowledge of Cambodian occult practices may be useful for Abhisit. Because of Thailand's conflict with Cambodia over...