Word: reardon
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...main source of Harvard's success in fund-raising, according to Reardon, is in the willingness of alumni to volunteer their time. The alumni who make calls to big donors are not paid...
...Reardon says, however, the major source of information for the office is the questionnaires the University sends to all its alumni every five years...
Lakeman and Reardon both say that a large percentage of the alumni disclose their financial situation on the questionnaire...
...Everything starts with an interested donor, idealism and the notion of generosity," Reardon says. "But there is an education process we use to try to get those people to give...
According to Reardon, the UDO provides different amounts of information depending on what the individual requires, whether it means a brochure or a meeting with a faculty member. The office has many different methods, tailored for individual potential donors...