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...Rosenthal, founder of Power to the Pixel, an organization that devises new models of film distribution, says the reason many indie directors are turning to the web is that it allows them to better engage with their audiences. "The whole film business has no connection with their audience," she says. "And with any business you have to know your consumer. The Internet has become a free distribution machine, so what can you sell that makes money? Things you can't copy. They need to be things that are based around your audience. Directors cuts, merchandise, 35mm prints of your film...

Author: /time Magazine | Title: Why Indie Directors Give Movies Away Free Online | 12/26/2009 | See Source »

...reason is less air time, researchers say - the less time a runner's feet spend airborne, the less force they strike the ground with. Still, the results of a mathematical model are difficult to re-create in real life, especially since it takes a fair amount of practice to adjust to a shortened stride. Runners who abbreviate their stride try instinctively to quicken their pace to compensate. That can negate any protective effect of stride shortening - when you speed up, the force on the bone increases proportionately...

Author: /time Magazine | Title: Is Running Bad for Your Knees? Maybe Not | 12/25/2009 | See Source »

What I had done to Caleb in being deceptive about the angle of my story certainly wasn't nice. It wasn't nice either to write a story about Caleb—or about any of the others—that I had good reason to think would make them upset. By the standards of personal ethics, it wasn’t particularly virtuous to publicize my classmates’ ambitions in order to further...

Author: By Lois E. Beckett, CRIMSON STAFF WRITER | Title: Addendum to "Kids Who Would Be King" | 12/25/2009 | See Source »

...transition is in place - company co-COO Bill Moreton will step into the CEO role. "I worry about keeping the concept special," says Shaich. "Is it worth walking across the street to? It doesn't matter how cheap it is. If it isn't special, there's no reason the business needs to exist...

Author: /time Magazine | Title: How Panera Bread Defies the Recession | 12/23/2009 | See Source »

...Coulson argues, in fact, that one reason so many terrorism-related cases popped up in 2009 was the improvement in the ability of U.S. authorities to detect plots. It helps too that ordinary Americans have grown more alert to the danger. "More and more people will call in the police or FBI when they see something suspicious going on," he says...

Author: /time Magazine | Title: Domestic-Terrorism Incidents Hit a Peak in 2009 | 12/23/2009 | See Source »

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