Word: redesign
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Dates: during 1970-1979
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This, of course, is not our first new format. The typography of TIME'S first issue (March 3, 1923) was used with minor modifications for 15 years. In 1938 a more modern type face was adopted for a cleaner, more contemporary look. Our last complete redesign came in 1971. We feel that each of the for mats was faithful to the TIME spirit, but changed with changing needs and visual tastes...
...shortage are pressing plans to prevent recurrences. Steelmaker Allegheny Ludlum, whose first-quarter earnings were cut to less than half of what they were last year, is going further than most. It has begun to drill its own gas wells in Ohio and Pennsylvania, build stockpiles of oil, and redesign furnaces so that they can be easily switched from gas to oil, propane and even tar. Says Chief Executive Robert J. Buckley: "We are working vigorously to have far greater capability next year and in the long-term future to deal with such an energy crisis, for we are well...
Harvard has done more, however, than simply redesign its fundraising drives to appeal to a certain interest group. "When the financial times are hard you get lean, musclier, and hungrier, and you start to open your door to newer forms of giving," one fundraiser said last week...
...Onassis abandoned the leisure class by taking a job with Viking Press. Now the drive for full employment has been joined by her younger sister, Lee Radziwill, 42, who has just launched her own New York decorating business. Among her first clients: Americana Hotels, which has asked her to redesign some hotel suites in Palm Springs, Mexico and Florida. Says Lee, a former fashion assistant at Vogue and Harper's Bazaar, explaining her innovative touch: "I like to create the unexpected...
...Arch and Other Sundials, urban redesign and sculpture by Mark Faverman. At MIT Center for Advanced Visual Studies, through February. What to do with obtrusive structures, or Holyoke Center newly illuminated...