Word: redesign
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...extra bedroom, outfitting it with a new computer. His files took up a closet that had once been filled with Betty's clothes, and his work frequently spilled out of the bedroom onto the dining-room table. But Betty and Bernie eventually worked out the space issue with a redesign of the office, adding an extra desk to keep papers from taking over the rest of the house. Still, Betty thinks conflicts like this one can be handled best if couples are ready for them. There are many good questions to ask before one member of a couple retires, such...
Pecker, 48, a hard-driving executive, began by spending $5 million to redesign the Enquirer and the Star. He set out to soften stories with a harder edge and to reposition the tabloids as rivals, for both readers and advertisers, of mainstream publications like People (which, like Time, is published by Time Inc.). Casual headline scanners in grocery check-out lines may not have noticed the difference yet, but Pecker claims it exists. "If there's a Hollywood scandal, the investigative portion will be done by the National Enquirer. The impact on celebrities, on their careers, that will be done...
...boomers sag toward retirement, many employers also see such programs as a way to eke a few more years of productivity from their graying work force. To cut back on sprains and strains on its bottling lines, Coors has introduced stretch breaks, hired ergonomics experts to redesign machines, built on-site gyms and even corporate health clinics, where employees and their families can be treated for any routine medical problem, work related...
That's because every shopper's click provides data, Brooks says. And in the past eight months, he has used that data, along with information from focus groups, to redesign his site five times. Brooks is dubious that a brick-and-mortar retailer can adapt as quickly to consumer needs. "My sense of time is compressed," he says. "For someone who has spent 25 years as a retailer to adopt this speed will be very tough...
...spotlight obsession isn't the only problem with Talk. For starters, Talk needs a redesign. The black cover is awful. It looks sinister and sleazy, which may attract a certain audience, but not the intellectual yet celebrity-obsessed audience Talk wants. The inside design is just as bad. Maybe their "European visual sensibility," as Brown calls it in the first issue, just doesn't translate across the pond. It looks like a poor man's Rolling Stone. Rolling Stone is innovative in its design with its varying type faces and sometimes crowded text; Talk is just an imitator with...