Word: redesigns
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Those involved with the redesign said the changes—including summary boxes, more sub-headlines and teasers at the top of the front page—were intended to appeal to readers who may only scan the newspaper each day, as well as those who delve far into every story...
...paper that’s pretty traditional and by-and-large pretty conservative [in its design], you want to show some restraint in using color,” said Ron Reason of Garcia Media, the firm employed by The Crimson to consult on the redesign...
That philosophy largely mirrors the same firm’s redesign of The Wall Street Journal in 2002, which also introduced color to the front page of the newspaper...
Still, the redesign touches all aspects of the newspaper’s layout—from the creation of an in-house Crimson red to new headline fonts to graphic-heavy designs like today’s spread on mental health...
...design elements, in appealing to scanning eyes, follow a growing trend toward reader-friendly layouts among collegiate and professional newspapers. But Crimson executives and outside consultants involved with the redesign were adamant that content would not be sacrificed by the new look...