Word: reebok
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...nation of 147.5 million, still live at or below the official subsistence level. At the same time, shops are full of food and household goods of immense variety. Lines, once the everyday nightmare for Soviet-era consumers, now form only when crowds try to get into the Reebok store and other specialty shops...
...works as a correspondent for Channel One News, which sends a daily 12-minute newscast to 12,000 American secondary schools. Since its debut in 1990, Channel One has been a controversial operation, mainly because inside each program it packages two minutes of commercials for products like Pepsi and Reebok shoes. Created by media entrepreneur Christopher Whittle (who sold it last year to K-III Communications), Channel One still raises hackles in some quarters: officials in New York State, for instance, have thus far refused to allow the newscast into schools...
...speech, which was sponsored by Education for Action, Pond explained how he used the $1,000 prize from winning a Reebok Human Rights Award to found the Cambodian Volunteers for Community Development...
Even without White House guidance from the top, some corporations are feeling enough pressure from below, sparked by advocacy groups, to put codes of their own into effect. Reebok's guidelines for its suppliers in Indonesia and elsewhere support the right of workers to organize and bargain collectively. American employees of Nike conduct weekly inspections of suppliers' factories in Indonesia to check on working conditions. Such measures are not foolproof, but they represent a major effort to make a difference. Levi Strauss dealt with the question of labor rights by pulling out of China altogether in 1992; Timberland did likewise...
Hamill says the Games will cost roughly $1.2 billion to stage, but he says the money will be available from ticket sales, broadcast licensing, private donations, and possible corporate sponsorships from local businesses like Reebok...