Word: regise
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As it stands now, the story is a clumsy spoof of the television industry. Mrs. Biltmore St. Regis (Joseph C. Bright), owner of the St. Regis lipstick enterprises, is looking for a show that will sell her "lip-smacking good" products. An aide, Peter Papp (DeCourcy E. McIntosh), suggests updating...
An aging madame of the theatre, Dierdre Dauphine (Bancroft Littlefield), is recruited to give the show a star, though Mrs. St. Regis is sure her son Algonquin (William Hitzig) and daughter Mayflower (J. Patterson McBaine) are "obviously better."
Naturally, the timid professor goes wild and falls in love with the star, rejecting the passionate advances of Mrs. St. Regis. The children also have their fun, an awful show is produced, and everyone concludes that "Shakespeare Can Do Without Us" in the final production number. They are quite right...
Littlefield will play Diedre Dauphine, a former star of stage and the silent screen who agrees to appear in a television spectacular of a shakespeare play. The spectacular's sponsor is a company owned by Mrs. Biltmore St. Regis, a New York cosmetic industry cxarina played by Bright.
Mrs. St. Regis needs a director for her show and finds one in cutter Van Aspen, a young Shakespeare professor from Harvard, played by Lapham. She forces Cutter to direct the program by threatening to expose the fact that he has written The Student Body, a sleazy bestseller similar to...