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Neither the driving rain nor the lackluster play could douse the enthusiasm at London's Wembley Stadium on Sunday, where the New York Giants edged the winless Miami Dolphins, 13-10, in the first NFL regular-season game played outside the Americas. American football has touched down across the Atlantic - and it brought its penchant for pageantry along with it. A 26-foot animatronic version of Jason Taylor, the Dolphins standout defensive end, stood sentry over the parking lot as a capacity crowd of 81,176 streamed in. Fireworks punctuated player introductions, and a pop band performed at midfield before...

Author: /time Magazine | Title: NFL Brings a Different Football to Europe | 10/29/2007 | See Source »

...successful at home, the league has yet to find an effective formula worldwide. Foreign markets account for less than 5% of the nearly $7 billion in annual revenues the NFL takes in. Last October, NFL team owners approved a resolution enabling the league to stage up to two international regular-season games per year through 2011. Sunday's game comes two years after the NFL's first international regular-season contest, in Mexico City, which drew a league-record crowd of 103,000. That event's success has spurred a more than 20% annual increase in revenue derived from Mexico...

Author: /time Magazine | Title: NFL Brings a Different Football to Europe | 10/29/2007 | See Source »

...large and sustainable fan base would be incredibly difficult," says Simon Chadwick, professor and director of the Birkbeck Sport Business Centre at the University of London. That won't deter them from trying. The NBA, which in 2006 plucked its top draft pick from Italy and featured 2007 regular-season and Finals MVPs from Germany and France, can "absolutely" grow to rival soccer's popularity in Europe, says Heidi Ueberroth, president of global marketing partnerships and international business operations. The league derives 10% of its revenue from foreign markets, and basketball is already the third most-played team sport...

Author: /time Magazine | Title: NFL Brings a Different Football to Europe | 10/29/2007 | See Source »

...this point in the season, no major changes are going to happen,” co-captain Chris Ludwick said. “We just have to polish everything, make those passes that are just a half-second late better, and get ready for the final part of our season.” Looking ahead, Harvard must recover quickly from its tumultuous weekend when it takes on bitter rival Brown on Thursday at Blodgett Pool. The Thursday night affair is the Crimson’s final regular-season match before commencing play in the Northern Championships.“Brown...

Author: By Mauricio A. Cruz, CRIMSON STAFF WRITER | Title: Weary Squad Drops 4 of 5 at Navy | 10/21/2007 | See Source »

...heads into its first World Series, Colorado is a loose, nothing-to-lose crew led by a cadre of green but muscled troops named Troy Tulowitzki (a possible Rookie of the Year at shortstop), Brad Hawpe, Jeff Francis (a 17-9 regular-season pitcher), Garrett Atkins and Matt Holliday (the probable NL MVP), who can still stroll unrecognized down Denver's 16th Street Mall. Then there are the older hands: Helton, speed burner Willie Taveras, Yorvit Torrealba and Kazuo Matsui (of Tokyo by way of New York City, cast off by the Mets...

Author: /time Magazine | Title: Sport: Mile-High Momentum | 10/18/2007 | See Source »

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