Word: renault
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Dates: during 1960-1969
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...expanded the business by piloting his own plane around the country in search of contracts. After World War II, during which he flew for the Free French, he had to rebuild Publicis almost from scratch. In the process, he picked up such major accounts as Shell, Colgate-Palmolive and Renault. He also gave the agency a profitable sideline by opening Le Drugstore on the ground floor of the Publicis building on the Champs Elysees, a venture whose success has led to a profusion of American-style drugstores across France...
...well. In the Ivory Coast's lush green countryside, agricultural production has jumped 50%, making the country the world's third largest producer of coffee, fourth largest of cocoa and fifth largest of pineapple. At the same time, the rate of new local and foreign business investment (Renault, Esso, Unilever) has more than doubled to $100 million yearly. Last week businessmen and government officials from a dozen African countries rounded off a ten-day technical exposition sponsored by France, which picked the sophisticated capital of Abidjan for its first such show in Black Africa...
Along with the Kaiser interest, Ford is buying a 14% share in Willys-Overland do Brasil held by Renault of France, whose Gordinis roll off the same assembly lines. The remaining shares are held by 45,000 Brazilian investors who now, to their delight, become partners of Henry Ford. Renault, which is Kaiser's partner in an Argentine car company called Industrias Kaiser Argentina, will acquire a controlling share of that firm. Renault will buy up a major part of Kaiser's 30% interest, as well as 14% held by two Argentine banks. Ford will also acquire Transax...
...arrangement seems to satisfy everybody. Kaiser, which plans to continue building its Jeeps in 32 countries, will gain additional funds for that and its other worldwide construction and manufacturing operations. Renault will concentrate on Argentina, where Italy's Fiat has been pushing hard to replace
...instructors, including two men from the University of Pittsburgh's Graduate School of Public and International Affairs, delved into everything from the unity of man to the technology gap and international monetary liquidity. Twenty-three business bigwigs lectured as visiting professors, among them, top men from Volkswagen and Renault who explained why their companies have respectively succeeded and failed in the U.S. auto market. There was even a lesson by a white-haired German psychologist. Count Karlfried Von Durckheim, on how to breathe properly-according to the Japanese "Hara" discipline...