Word: reprints
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...more Negro crime news under bigger headlines than ever before-even when it means going as far afield as Chicago. They spike occasional wire stories that show integration working, e.g., a recent A.P. dispatch about the acceptance of three Negroes at the University of North Carolina. They print and reprint testimonials by Negroes who say that they prefer segregation and ignore Negro leaders on the other side, except to quote them out of context to make them sound like wild radicals...
President-elect Kubitschek is not the first to discover how well Bob Chapin's charts and maps can clarify a subject, from geography or medicine to economics or government. Among the reprint requests that come to my office each month, many ask permission to use TIME'S charts and maps. Since Chapin joined our staff in 1937, his work has been reproduced by foreign governments, the U.S. State Department, Air Force, Army, Navy, numerous universities, and publishers of textbooks and encyclopedias. At the moment he is devoting his spare " time to a four-color map in global perspective...
Less expensive than hard-covers, paperbacks have cut into the volume of sales of first editions, but old-line publishers have used royalties from reprint rights as a source of new income. With no new investment, out-of-print books have yielded "found money" to the hardcover publisher. But not all paperbacks are reprints. Under a joint agreement, Houghton-Mifflin and Ballantine Books simultaneously release new books in both hard and soft covers...
...their statement of policy in the first issue, the editors say they "will publish signed articles by leading Republicans and will reprint articles of interest from prominent national magazines...
Further, I should like permission to reprint the review. I had thought it might be kind of fun to send copies to a few theatrical friends as Christmas cards...