Word: resins
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Threatening Child. Koratron's founder, San Francisco Garment Maker Joseph Koret, came upon the permanent-crease process in 1956 while searching for a way to keep creases in the pleats of his women's sportswear. By coating fabrics with a resin solution and then baking them in 325° ovens, Koret's chemists found that they could "memorize" a crease into most kinds of material. As a result, 85% of men's slacks in the U.S. are now Koratron-treated, and the permanent crease is becoming a feature of everything from bathing trunks to blue jeans...
...Frank Gallo's Swimmer, a life-size female body made of polyester resin, dressed in a tank suit and given 4-ft. ail-American gams...
...patient who has an aneurysm on a brain artery. To seal or prevent a rupture, he sprays the artery with a plastic mixture which gives it a dry, thin coating like Saran wrap. Then Dr. Selverstone sprays on a second coat, using a new, quick-setting epoxy resin. The double coat has the desired toughness. And more than 100 patients are living with blowout patches in their brains...
...compete with and outdo the Goliaths by concentrating on specialty products. San Francisco's family-owned Levi Strauss & Co., the behemoth of blue jeans, has a new wrinkle-or, rather, an unwrinkle. It has just begun worldwide marketing of hot-selling "Sta-Prest" pants, which are treated with resin, then baked in 325° ovens until they have a permanent crease...
...first celebrated artists to rely wholly on synthetics was Holland's Hans van Meegeren, who used them to paint equally synthetic Vermeers in the 1930s. Since new oil paint can be distinguished from old in a simple laboratory test, the forger used a heat-setting resin to avoid detection...