Word: resistance
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...advantage of it. Historically, ads have relied on jingles and slogans to catch our ear, largely ignoring everyday sounds - a steak sizzling, a baby laughing and other noises our bodies can't help paying attention to. Weave this stuff into an ad campaign, and we may be powerless to resist it. (See the best and worst Super Bowl commercials...
...interview with TIME, Saif did not criticize his father, to whom he is close. Yet he offered a head-on challenge to Libya's conservatives, who resist calls for democratic change. "They are idiots," he says, waving his hand as though to dismiss them. When asked what kinds of new political freedoms he wants for Libya - such as freedom of speech, or privately owned media - Saif replied without hesitating: "Everything - a level of freedom like in Holland." That would be a stunning departure from his father's 40-year rule, in which the country has carved a far different path...
...offensive was months in the planning, and little effort was made to keep it secret. If the Taliban chose to melt away rather than resist, McChrystal reasoned, it would give him more time to set up a robust administration - a good advertisement for those in other towns where NATO troops would soon have to fight. U.S. commanders even ordered an opinion poll of Marjah residents: they wanted to know how they felt about the U.S. and the Taliban and to gauge what they might want from his government in a box. (See pictures of the Taliban moving into the Buner...
...answer is that Reid learned a valuable lesson from health care. Swallowing can be near impossible when you stuff your face, but if you take smaller bites, legislation goes down easier. And so five Republicans so couldn't resist the stripped-down, $15 billion jobs package Reid pushed that they voted to end their own party's filibuster, and 13 Republicans Wednesday votes for passage of the measure, which includes tax incentives for employers who hire and money for highway construction. That gave Reid his first victory since the passage of health care reform on Christmas Eve. Reid's strategy...
...still get that attention, though, because the Family Guys and the David Lettermans can't resist giving it to her. (On March 2, she's scheduled to stick it to antagonist Letterman by guesting on Jay Leno's Tonight Show. And despite Palin's objections to "Hollywood" intruding on her family, daughter Bristol will play herself as a teen mom on ABC Family's The Secret Life of the American Teenager.) Just as she has made her personal life the basis for her politics, so are the attacks on her consistently personal. That in turn feeds the victimization that only...