Word: responds
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...behavior, it's going to take a whole lot bigger incentive than for a 22-year-old who's healthy as a horse," says Bill Sims, president of an eponymous behavior-change consulting firm. Amica's diabetic employees weren't tempted by a subsidized gym membership. But they did respond to a plan that focused on behaviors they could manage and that offered appropriate rewards--free meds--to reinforce them...
...Purple Tunnel of Doom, climbing barriers, and getting crushed in the masses. But we had our moments: every now and then, someone would stand on a wall and yell “Give me an ‘O’” and the crowd would respond with a rousing “Ooooooooooo.” Or a nice elderly woman would move aside to give me a better view of the Jumbotron. Or the fat guy squishing me against a hot dog stand would turn around and compliment me on my four Obama buttons. I couldn?...
Flight Plans. Domestic airlines will be carrying 6.6% to 8% fewer passengers in 2009, according to a new report by the Boyd Group. Airlines will respond to the decline by cutting capacity 10% - but if they don't raise fares now, they'll still lose an estimated $7 billion in revenue this year. Which could result in more add-on fees for travelers or fare hikes down the line. The Boyd group is not predicting a return to 2008 capacities until...
...atheist posters were taken down when the campaign ended on Feb. 1, this modern-day Crusade being waged on London's transport system isn't over yet. The atheist bus organizers say they are regrouping and will launch another campaign in April, knowing that Christian groups are likely to respond in turn. "I don't object at all to the Christian ads that are going up, especially if they make people think," Dawkins says. "If more people think for themselves, we'll have fewer religious people...
...hard one at Harvard on Friday with a big 66-61 win, and Dartmouth looked to be a pushover. But Dartmouth senior Alex Barnett, frontrunner for Ivy Player of the Year, showed up strong, scorching Penn for 24 points. It will be interesting to see how the Quakers respond. They have talent—freshman Zach Rosen played tremendously against the Crimson and sophomores Jack Eggleston and Tyler Bernardini provide a decent one-two punch.And don’t forget one thing—this will be played at the Palestra, which still packs a wallop in the Ivy League...