Word: retailing
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Dates: during 1950-1959
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Designer Arnold has already signed contracts with several manufacturers to turn out some of his artistic toys on a mass-production basis, and hopes that they will be on the retail market in early 1954. Arnold thinks his toys will go a long way toward releasing children's creative talents, which have been clogged by too many toys "that are just miniature models of real things." Adults, says Arnold, love such realistic gadgets as a miniature train with all the details of the real thing; many young children may find them frustrating. Says Arnold: "The more realistic...
...already done this: more than 75% of the goods industry itself buys (e.g., machine tools) goes direct from factory to user. In some lines, however, the trend is in the other direction. Makers of business machines, who used to sell direct, are now selling part of their line across retail counters...
...have come through the big drop in cattle prices on the hoof and to see the small difference it has made in retail prices still buffaloes me; if the farmer gave the packer the cattle and hauled them in free, how much would the price of retail meat lower? Admittedly the prime and choice steaks will be high- they always have been-but let the Cadillac owners and swank restaurants have them. Your reporter might be surprised to see the towns and stores that don't carry as good a quality as the "good," but at a "good" price...
There were other signs of continued boom. Retail sales in October were 6% higher than in September, and 1% above the level a year ago. Oil-company executives, meeting in Chicago, estimated that the industry's expansion next year will equal or exceed this year's $2.8 billion in capital outlays. And Government economists predicted construction will reach a whopping $34 billion in 1954, just a shade under this year's alltime high of $34.7 billion...
Some of Armstrong's ideas have borne golden fruit. Sunkist was the first to can or bottle any kind of citrus product (orange juice) in 1933, and was the first to go into volume production for the retail market two years later. Today, Sunkist's processing business nets more than $36 million a year from juices and frozen concentrates. Even the waste is used to make such citrus byproducts as citrus pectins, citric acid and lemon oils. Florida grows more oranges, but California and Arizona have the lemon business practically to themselves. Sunkist grows 82% of the nation...