Word: retailing
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Dates: during 1960-1969
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Aside from the new products, there is still an $80 million-a-year retail business in diaphragms, jellies and other feminine hygiene products-a field dominated by Ortho, New York's Holland-Rantos and Chicago's Milex. Prophylactics for men still account for $85 million a year in sales, led by New York's 83-year-old Julius Schmid, Inc.. Youngs Rubber Corp. and Dean Rubber Co. But Sterling Drug's Sterling-Winthrop Research Institute is testing a pill designed...
Predictably, the hardest-hit are the businesses that depend heavily on newspaper ads to lure their customers. At a time when most of the U.S. is setting new monthly retail records, New York department-store sales were off 8% from last year in the four-week period after Christmas, and Cleveland stores barely managed to hold their own by pouring their advertising into neighborhood papers. Stores desperately seek new means of getting word to potential customers; for $750 a day, Manhattan's S. Klein department stores bought ad posters on subway car windows-and gladly chipped in another...
...strain. Students who build their libraries discriminately often try to cope with the high costs by reselling texts they no longer need and buying second-hand copies of presently required texts. At present this means facing the unpleasant experience of being offered 20 to 30 per cent of the retail price they originally paid for a book, and charged 67 to 75 percent for a correspondingly well-preserved text...
...tears should be shed prematurely for the local merchants, none of whom offer students the 50 per cent retail cost that is theoretically "standard" among college bookstores, or even the forty per cent that they claim to offer. This hardly means that the book peddlers in the Square are profiteering on second-hand texts: Phillips considers the textbook trade a service to the community and apparently makes no money on it. The COOP keeps people coming into the store for books but makes its big money in other merchandise. The Harvard Bookstore specializes in prints and paper-backs, Barnes...
...retail chains have lasted longer while changing less than the nationwide string of stores operated by the Singer Manufacturing Co. In the 111 years since Singer's founding, its stores have offered customers nothing but sewing machines, sewing accessories, sewing lessons-and, latterly, vacuum cleaners. Now, however, in 864 of its retail outlets, Singer is offering something new - a 770-page mailorder catalogue that lists more than 15,000 items ranging from lingerie to storm windows...