Word: retrofits
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...plan's slow rollout is raising eyebrows. The Clintonites and the American Heart Association seem to trust the companies when they say they need time to renegotiate their beverage contracts with the schools and retrofit their vending machines, but for some people that doesn't wash. "They have to be kidding, no?" asks New York University's Nestle. "Implementation by 2010? Today's kids will be grown up by then. I read this as a ploy to keep the vending machines in the schools at any cost...
...Schendler insulated trailers for the poor before joining Amory Lovins' famed Rocky Mountain Institute. He found a kindred spirit in ASC president and CEO Pat O'Donnell, although the road to environmental enlightenment at ASC hasn't always been smooth. It took four years to persuade the company to retrofit a parking garage with fluorescent light fixtures, a move Schendler calculates rid the atmosphere of 300,000 lbs. of CO2 annually...
...come from a new alliance of public-health experts, urban planners and architects nurtured by the Robert Wood Johnson Foundation. That collaboration helped promote New Urbanism, a movement to build "walkable," mixed-use communities in which residences are a short distance from commercial centers. It also spurred efforts to retrofit cities and towns with what some call "complete streets"--thoroughfares that include sidewalks, bike paths and a protective strip of parked cars or vegetation to shield pedestrians from traffic. Reid Ewing, associate professor of urban studies at the University of Maryland, believes we may be seeing the first fruits...
...museums and its educational films on such subjects as dolphins and space--some in 3-D. Cool? Definitely. Profitable? Not very, especially considering the $8 million cost of an IMAX theater. But over the past 21 months, IMAX has introduced a new technology that allows multiplex operators to retrofit existing theaters for about $1.6 million. The company also developed a way to digitally convert films to its giant-screen format--making Hollywood blockbusters easily IMAX ready. (At the moment the 3D process used in Polar Express works only on computer-generated films; 3-D live-action movies are a year...
...pharmaceutical companies. Yet, in his mind, "so far we haven't done squat." His kids, now 13 and 15, are deteriorating daily. This summer he hopes to move his family from Florida to California, where he spends most of his time, but first he will need to retrofit a house "for two teenagers in power wheelchairs who can't control their motor skills very well, so they take out huge chunks of drywall." When his boys ask their father about his work, Margus is honest. "Quinn is quite tough on me," Margus says. "He asks what those researchers are doing...