Word: returning
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Dates: during 1990-1999
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Most importantly, captain and No. 1 player Ivy Wang, who has missed much of this season with a shoulder injury, may be able to return for the NCAA round...
...played really tough against some real good teams this year", Buttles said. "We just haven't been able to pull out the wins, and that's a sign of inexperience. But the good news is that next year we will return all of our players, so we should really improve...
...like the rest of corporate America," says Norman Lear, who created All in the Family. "In TV terms that translates into 'Gimme an instant hit' at the expense of every other value, like creativity." Instead of looking beyond Burbank for people with fresh ideas, the networks return to the same talent pool over and over. As Imagine's Grazer puts it, "Everyone is sucking up the same creative oxygen." And too often, when something different comes their way, they turn it down. Case in point: CBS, NBC and Fox passed on The Sopranos before it found a home...
...relationships with some of the most creative talents in the business. Krantz, 39, has a killer Rolodex of contacts from his days at CAA and a history of packaging some of TV's biggest deals (teaming Michael Crichton and ER with NBC, for instance). He persuaded Lynch to return to TV and convinced screenwriter Aaron Sorkin (A Few Good Men, The American President) to try the medium for the first time. The result: Sports Night. Krantz and Grazer, 47, so liked the work of screenwriter J.J. Abrams (Regarding Henry) that they bought Abrams' script for Felicity as a TV series...
...Early bird gets the return. "You make money by changing the rules and being there first," says Henry Silverman, CEO of Cendant. Not everyone has such clout. But by using special knowledge of your job or hobby you can spot a trend early...